The "Lavender Menace" was coined in 1969 by members of the National Organization for Women (NOW) to describe what they felt was a public relations threat to the emerging women's movement: lesbians. Betty Friedan may have uttered "lavender menace" first although she may not wish to take credit for it.
Purged from NOW and banned from other feminist groups, lesbians by 1970 also understood that gay men didn't want them in their groups either. Deciding to use the term as a source of pride rather than a badge of shame, lesbians wore lavender T-shirts emblazoned with "Lavender Menace" across the chest to the Second Congress to United Women held in New York City in 1970.
Filling the aisles and the stage, they spoke of their negative experiences with their straight sisters. This simple act of telling the truth as opposed to pointing the finger was one of the pivotal moments in the feminist movement. Women began to realize that they could not claim exclusion and mistreatment from men and then turn around and hand out the same to other women.
"She's a magical schoolgirl who turns into a superhero and fights evil with her Lunchbox of Holding full of sex toys.